Kokuna Branding
Branding & Naming of New Home Textiles & Furnishings Retail Website.
Branding & Naming of New Home Textiles & Furnishings Retail Website.
Sense of Nature asked Panda to take care of rebranding their existing retail websites and help them achieve their dream of creating a one-stop shop for everything related to silk sleeping products home textiles & furnishings.
They had 3-4 different websites selling the same products targeting different European countries. Our job was to unify them into a new universal brand that could appeal internationally and accomodate for the addition of new products.
We came up with the original name Kokuna, which is the latin word for Cocoon, known for being the protective home & shelter that a silk caterpillar weaves to help it transform into a butterfly.
Along the naming, we also did the logo & brand design & web design.
